C.H. Premier & Chong Hing Jewelers
" It's very satisfying to discover and deliver the perfect products for our clients. "
- Ronald Lee
For forty years, Chong Hing Jewelers has served Californians in search of rare timepieces, jewelry and bridal items. The holding company, the CH Group, operates both Chong Hing Jewelers and CH Premier Jewelers. Under the guidance of company founders Ronald and Ellen Lee, and with the support of the family’s second generation, the group has grown from its beginnings in Los Angeles’s Chinatown to six points of sales throughout California and is the largest Asian-American owned jewelry chain in the state.
Across the six different locations, customers will find a mix of haute horology brands, including Patek Philippe, Breguet, Roger Dubuis, Panerai, Piaget, Omega, Jaeger-LeCoultre, IWC, Chopard and Zenith. Chong Hing Jewelers is known for representing many unique and collector grade timepieces from Patek Philippe, Breguet and A. Lange & Söhne to name a few.
On the jewelry side, the stores have an array of world-renowned designers from Bulgari, Roberto Coin, Kwiat, DiModolo, Aaron Basha as well as unique, one-of-a-kind colored diamond jewelry from Jack Kelege and JB Star. In addition, the stores also offer an impressive collection of bridal and diamond jewelry from Hearts on Fire, Daniel K., A. Link, Mikimoto, Bez Ambar, Memoire, Christian Bauer, Verragio, and many more. Their bridal specialists and Graduate Gemologists are experienced and knowledgeable, and all sales associates are well trained and fluent in the language of watches and diamonds. The retailer also employs in-house watchmakers and skilled jewelers.
The company has a comprehensive web site through which customers can preview the prestigious watch, jewelry and accessory lines. The site has a dedicated section for loose diamonds, which account for a significant portion of jewelry sales, with dazzling stones from Hearts on Fire, Lazare Diamonds and the unique CH Signature collection. All loose diamonds are carefully selected and certified by AGS or GIA. The website is further enhanced by an event gallery, showcasing the variety of unique experiences available to those who frequent the stores.
Ellen Lee states, “We treasure the friendship and trust that we have built up over the years with our customers and brand partners. From the day our first store opened, we have always focused on building our product selection and reputation, not just as a watch specialist, but as a true purveyor of loose diamonds, fine jewelry, and gifts & accessories.”
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